This resource is aimed at demand generation marketers and tech vendors to help them understand their target IT audience and buying behavior.
Download today to explore:
- The key types of technology IT buyers plan to invest in the next year
- Challenges to conversion: What is getting in the way of you and an IT purchase?
- Customer loyalty: Are IT buyers local to their existing vendors?
- The platforms and events buying research takes place
- Future buying & budgets: Has COVID-19 had an impact on plans for investment?
Simply complete the short form to access your copy today >