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Full Disclosure; The B2B Content Intelligence Report

The latest research into how B2B demand gen professionals are leveraging Content Intelligence to advance their practice.

47% of our surveyed senior B2B marketers say they require more granular insight around real-time pain points and needs to progress their ABM strategy. Our findings also reveal blind spots in the use of Content Intelligence to identify best fit opportunities displaying in-market tendencies.

What's Inside?

This report has been created specifically for senior digital marketing professionals looking to push the envelope.
Download now for an instant snapshot into how your top performing peers are blending AI capabilities with intent data to:
  • Construct accurate ICPs and high priority lookalike segments
  • Identify key performance triggers through real-time content consumption insights
  • Uncover competitors’ content strategy to craft stand-out content
  • Step-up their approach to analytics to deliver real business value
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Find more useful content

For more resources to help drive your content marketing strategy, visit the Resources section of our website.