What makes Marketing tech buyers tick? This report is aimed at demand generation marketers looking to understand their target audience and Marketing buying behavior.
Download the report and get in the mind of your target audience. You'll find:
- The key types of technology marketers plan to invest in over the next year
- Challenges to conversion: What is getting in the way of you and a marketing tech purchase?
- Customer loyalty: Are marketers loyal to their existing vendors?
- The platforms and events buying research takes place
- Future buying & budgets: Has COVID-19 had an impact on plans for investment?