Time to fine-tune your approach to demand generation? Paul David, Marketing Director at Inbox Insight, will talk you through:
How to understand and ownthe decision making unit -
Why ABM is crucial and the strategies companies are utilizing today
5 key triggers for intent data - and how to use it to better understand your audience
Or perhaps you'd be interested in some of our other resources...
This resource is for digital professionals looking to sense-check their current approach to demand generation against some of the best tried and tested approaches.
A valuable step-by-step guide for marketers to better understand how to follow-up and nurture their leads. Covering lead scoring, automation and nurture stages.
